Doom and Gloom or New Beginning?
November 24, 2009 by Shoshana Kleiman
Filed under Print On Demand, SMM, Social Media, social media marketing, women publishers
Everyday I receive an article talking about the demise of this publisher or that book store chain. This morning The Independent out of the UK lamented the Borders UK non-agreement-that-would-save-the-day. The managers’ buyout does not seem to be happening, or they are too little too late – Borders UK is not taking online orders. It [...]
Reminiscing about Mr. Malamud
November 8, 2009 by Joseph Kaufman
Filed under Joseph Kaufman, author platform, new author
(by Joseph Kaufman)
From sleeting March rain to the humid, late-May sun, Mr. Malamud taught his one class a year, ten sessions in all. Some years he taught a course in the short story, replete with reading list and papers to write; other years he taught a writing seminar, the semester’s goal of which was to [...]
An Author Platform Sells the Author
November 2, 2009 by Shoshana Kleiman
Filed under Uncategorized, author platform, new author
I heard an interesting statistic the other day from another publisher. They were trying to setup an online store with one of the leading online bookstores, but were being frustrated in their attempts because they could get no support from the online store. Every time they called or emailed they got the same response: “I’m [...]