Influential Women in Publishing

I always face this moment when I’m supposed to be blogging about the great and wonderful world of publishing. There are so many out there that speak so eloquently and engagingly that I have a hard time thinking my writing stands up in comparison. There is, however, one area that no one has yet entered (although I saw a different incarnation of the same idea on Terry White’s blog): influential women publishers. Last year I belatedly “attended” the O’Reilly Tools of Change for Publishing, belatedly online. There I was introduced to Kassia Krosser, Angela James, Malle Vallik, Sarah Wendell, and Eileen Gittins. I set out over this year past to find out what I could about these women, cyber-stalking if you will on Twitter, requesting links through LinkedIn. It’s a really tough world out there and I figured my role models ought to be strong competent women.

This year Frances Pinter of Bloomsbury Academic is one of the keynote speakers at the Tools of Change for Publishing conference. Just reading the first line of the blurb “Living through a time of transition is exciting, stimulating, stretching and expensive!” causes excitement. This publisher embraces future trends “experimenting with open content licensing for scholarly monographs” while maintaining a comfortable position in tradition. This promises to be a great talk.

Another keynote speaker is Arianna Huffington, Co-Founder and Editor-In-Chief of The Huffington Post. Just recently I talked about the influence The Huffington Post has on the future of publishing (I wonder at O’Reilly’s skill in knowing exactly what I’m looking for). “Publishers just need to find new and innovative ways to reach these digitally-focused eyeballs.” As the publishing industry free-falls, Ms. Huffington steps up with possibilities in the brave new world.

I look forward to hearing Angela Bole, Associate Director, Book Industry Study Group, Inc. speak about the eBook consumer. Allison Belan Assistant Production Manager for Journals, Duke University Press and Maureen McMahon President & Publisher, Kaplan Publishing are joining together to explore “Change”, how to drive it and achieve real lasting change.

Lisa Shannon, Associate Publisher at Wiley speaks about the transition from ebooks into training. Christine Perey of PEREY Research & Consulting brings her “18 years experience working in emerging multimedia communications markets” to speak about “augmented Reality … mixing digital information and the real world in a highly interactive manner “. They are joined by Angelina Ward, Senior Acquisitions Editor at Syngress. Ms Ward is presenting a case study about a year growing her publishing business.

I’m always excited by Adobe, and I’m sure I won’t be disappointed by Julie Baher, Experience Design Manager at Adobe as she discusses the future of digital reading. Diana Childress, Senior Director, Content Partnerships at Blackboard Inc. and Carrie O’Donnell,President at O’Donnell & Associates, LLC talk about the digital reality and whether or not digital content eases research or not.

This sample of influential women is only from one day of the three day conference. And, just as last year, I am unable to attend in person. Thanks to O’Reilly I can view all the sessions online; I “attend” a little later than everyone else.

This promises to be a great conference. Hope you can make it.

Why is The Huffington Post Important to Today’s Publishing Reality?

Arianna Huffington from www.ihavenet.com

Three years ago The Huffington Post, barely out of its incubator, was brushed off as a casual, digital hobby of Arianna Huffington.

By February 2010 The Huffington Post had 3.7 million unique visitors (Nielson Online). Technorati, the premiere blog search tool, has the Huffington Post as the second most linked to blog, second to TechCrunch.

The Huffington Post (The HuffPost in the colloquial) combines American “pull-yourself-up-by-the-bootstraps” and “Horatio Alger entrepreneurship” with the ability to brand itself as “The Online Commentator”. So why is The Huffington Post, long on government administration critique, important to the publishing industry?

In part, the answer is The Huffington Post is redefining its role in the world as the “Internet Newspaper”, including various new fields, along with books.

As she is quoted by the New York Times, “when the posts are linked on the front page, the site provides a megaphone and gives authors some prominence. ‘We’ve been very successful in selling people’s books.’”

Take a look at the Huffington Post Book Review Roundup. Even using the conservative estimate of 10,000 viewers, a book reviewed on The Huffington Post is going to do very well.

As more and more people go to online blogs for information, Twitter for breaking news, and Facebook for recreation, The Huffington Post, avante guard of the publishing world, sets the new direction for any kind of information. Publishers, in the throws of electronic rights, in freefall as the traditional publishing world disintegrates, must pay careful attention to any innovation – especially one that is so successful.

More Memories of Bernard Malamud

As a senior at Bennington College, I fumbled around for a post-graduation plan which would allow me to write. I observed Mr. Malamud closely then, as if to construct some tableau of sustaining memory of what a real writer looked and acted like before being condemned to real-life writing wilderness: his narrow, almost Arab moustache, his tad-too-large hard-framed glasses that he constantly adjusted on his nose, the way he twirled his hands only halfway in expressing thoughts, a reticent gesture, as if he censured himself in mid-excitement. Yes, the fastidious way he handled sheaves of homework and his comments written in an elegant and exacting hand, like some German scribe in medieval times, the slight, sloughing way he cleared his throat, his baldness, his soft voice mellifluous as a forbearing clarinet teacher. He wore a small hat and plain overcoat in the wintertime, carried a narrow black briefcase. He resembled an insurance salesman, an explainer of survivors’ benefits, who’d worked his way up to a desk job at the home office. All this masked a fierce determination borne of a most humble upbringing in Brooklyn: his father was a grocer, his mother had gone mad. He hardly missed an hour of writing, it was said, never a day.

We strolled the college’s grounds together. He admired trees, clouds, the quality of air, he admired the beauty of various coeds. He lamented the cost of writing as a hermetic closing off from romantic possibility and I could see this bothered him: read his last book, Dubin’s Lives, to find out just how much. Once, he came to my college apartment with an obscure homosexual poet and my parents to eat the lasagna and ratatouille that my roommate and I cooked for them. He took me out to dinner. He asked me if people at the restaurant were looking at him. I glanced around and indeed they were. He’d won the National Book Award; he’d won a Pulitzer; he was a famous man in this small-ish town in southern Vermont. Another time, I drove him from Bennington to his apartment on West End Avenue in the beautiful, trash-strewn City. We spoke about his privation to become a writer, spoke about his kids who were older than me. Many years later, after I’d begun my first book, he wrote me a letter that, “if you work hard enough you might make it.” And a year after the letter, he came to my wedding. He wore the plaid suit jacket of a fashionable golfer and at the celebration dinner he leaned close for a private toast and said that my wife and I were a wonderful pair.
Back at college, our writing class convened at his house for our last session, a group critique of short stories we wrote. And I remember—my romantic memory—how the house shone with light, like a spectrum of his creativity and hard work, and how his mother-in-law, an Italian woman named Mrs. Fidelman who’d become a movie star late in life, sucked on a cigarette with a long ash in his living room. That night, he criticized a girl’s story and made her cry and praised another student’s work who later became a famous seller of books and who decried in The New York Times the writer’s life as a miserable one.

“If you work hard enough you might make it.” —Words which haunt me still.

Am I working hard enough? Do I really have what it takes? —Existential worries. Worries which will never cease. But the great abiding gift he gave me was his personal example of a truly serious artist, my first and, so far, my last. He was a teacher who never spoke about technique but rather, as a secular rabbi, asked questions like, “Who are you and what do you have to say? What is your voice? How deep in yourself can you dig?” Questions which I didn’t understand then but became the very bedrock of my mind. Inchoate questions which nagged at me as I applied to the Peace Corps in Africa—a job where I could legitimately drop out of society and try to write and understand these ciphers of questions Mr. Malamud spit out like mantras. Togo had no writing teachers, no writing seminars, no writing friends. It was Writing Diaspora, a country of lousy agriculture and worse politics where the arts were not part of anyone’s curriculum and never would be. Africa was more than distant and philosophically dark as Canaan before the Israelites, physically unhealthy, a purposeful exile and arid savannah of competing life claims where I’d have to choose, as both aspiring novelist and callow young man, how best to grow up.

Online Games as eLearning Strategy

Anyone who has an account on Facebook knows about the games: FarmVille, Farm Town, Cafe World, MafiaWars, FishVille, YoVille, and so on. The opinions about the games are quite polarized, ranging from “I hate those stupid announcements. Ban the games.” to “I love those stupid announcements cause I get free prizes”. Of course, all interaction is virtual, all prizes are virtual. The only thing not virtual is the money some people spend to feed their ever-growing habit. Zynga capitalizes on a very basic fact. People really like to give and receive gifts. And just as someone buys a ticket at the fair to throw balls at rigged bowling pins in order to win a stuffed toy that falls apart in a few months, people buy food, land, animals, equipment, and guns that are all virtual.


I started playing games with my sisters so I could have contact with them on an almost daily basis. When they sends me gifts and notes I know they are ok for that day. A funny thing happened. Through gaming I discovered cousins that I hadn’t seen or spoken with for over 20 years. I discovered cousins that I didn’t know I had. And I really like that. Social Media at its best. Then I found old friends on the same games. It recreates the gaming atmosphere of my teens when we would sit for hours playing whist and bridge.  “It’s ok not to have a lot to say. Let’s play.”

Many management courses that I’ve participated in use the game model to get the point across. Whether it is trust, conflict management, accountability, there is a game to play. Granted, these were usually done offsite, all employees of a particular group or division, similar ranking within the company. I don’t know if offsite training happens as regularly as it used to. I suspect not. It is too costly. Training now takes place online.

eLearning and its counterpart, mLearning (mobile), open up training avenues that are cost effective, easy to manage, and easy to coordinate. The individual takes a course online, tests online, and has his/her scores stored online. Management gets instant, unbiased feedback, and instant progression scores. Great. Except the community aspect of training is gone. Synergy is gone.

My question to research this year is how can we take the goodness of gaming (look at Second Life as a prime candidate) and the goodness of offsite training, mash it all together and come out with effective eLearning and mLearning systems? Is there a way to create a learning environment that lives and learns as the employee “goes up in levels”? And is there a way to instill boundaries in those games so that gaming does not become the primary focus of the employee?

Threes, the Third, at Bennington College

From the Diary of Joseph Kaufman.

It was at Bennington College, formerly an all-woman’s school gone co-ed seven years previous–450 women and 150 men at the time of my attendance–that I met my third great writing teacher, Nick Delbanco, and my third great friend, Marc Falcone. Bennington dorms were two-story, white New England clapboard houses abutting a baseball-large field on three sides. The fourth side had a middle distance view of the White Mountains and which ended at a small rock wall the students labeled “The End of the World”. The school resembled a Vermont village ala Grandma Moses and an atmospheric cross between a David Bowie concert, the Grateful Dead, and a 50′s beatnik hangout in the Village. It had a Black Music department, an extensive modern dance facility, no grades and no exams. Affairs were encouraged between faculty and students. Drugs, drinking, sex, various other forms of exotica, and remarkable hard work were all de rigueur.

Born in Pittsfield, one hour due south on Route 7, I was the only local at the school. The majority of the student body was from New York and Los Angeles, a smattering from Boston and Washington, a pittance from overseas. I was the country mouse to their town mice: I’d never attended private schools as they had, nor traveled, nor dressed, nor read the books nor seen the movies they’d seen. I didn’t even know what a cappuccino was. Yes, a country mouse filled with inchoate aspirations and no real sense of his own talent or predilections, a wildly desirous junior who searched for both transcendence and degradation all at once, a crazy, lusty mix of Henry Miller and the hallucinogenic and warrior ideas of Carlos Casteneda–remember him?

I wanted to live Siddhartha, Ken Kesey, Jack Kerouac, Camus, Stendhal’s Frederick Morel all at once. Dig that. The vitality, the great force which sent me to Israel then through Greece and Spain, which kept me up late at night listening to Coltrane and woke me early to my Corona electric typewriter and my first taste of extended hard artistic work–I wrote two short novels, I wrote a book of short stories–this overwrought, wild life, this angst which visited me nightly, like a centuries-wandering dybbuk which finally found its best place to rest–this gorgeous untamed energy which I only ever found one other time in my life when I was first married and found my way to yeshiva, this energy enlivened me, brightened me, the hard work enlightened me, and I had much to speak about with Nick Delbanco who turned me on to Malcolm Lowry’s “Under The Volcano”, and much to speak about with Marc Falcone, who turned me on to Charles Ives.

He was great, Delbanco, with his corduroy pants, bald pate with the long strands pasted cross-wise over it, handsome Sephardi nose, coal black eyes, and a cool and sinuous manner and way of speaking that reminded me of confidence men in grade B movies. He was patient, patient, patient with foolishness–and just how did he do that, I wonder, as I look back. And he always returned papers on time, never late, and always with more remarks and comments and good cheer than even the best of them deserved.

And then there was Falcone, whose brother, Vinny was Frank Sinatra’s band leader. Marc would do an imitation of Sinatra, where he’d pinch my cheek and spit out in this Brooklyn twang, “Love ya, kid, now get outta here.” He was swarthy, moustached, handsome, talented, my first friend who had real taste. We lived together my second year at Bennington, in Helen Frankenthaler’s old studio. He got after me to wash the dishes; he got after me to read Joyce; he did wonderful imitations of golf announcers on television; he let me bum cigarettes; he loved me like a one-year younger brother; and I just sent him my book and I still love him madly back.