Online Games as eLearning Strategy
January 26, 2010 by Shoshana Kleiman
Filed under Social Media, online learning, online training
Anyone who has an account on Facebook knows about the games: FarmVille, Farm Town, Cafe World, MafiaWars, FishVille, YoVille, and so on. The opinions about the games are quite polarized, ranging from “I hate those stupid announcements. Ban the games.” to “I love those stupid announcements cause I get free prizes”. Of course, all interaction [...]
Future of Publishing
January 11, 2010 by Shoshana Kleiman
Filed under Print On Demand, Social Media, Uncategorized, Understanding publishing, social media marketing
Mark Coker of Smashwords got me thinking about the future of publishing. Many people have written about the end of the year, end of the decade, predictions for the future, but Mark’s prediction kindled a flame of thought. I try to hold on to these moments because my work schedule has become so crazy I [...]
Information Brokers
August 29, 2009 by Shoshana Kleiman
Filed under Social Media, social media marketing
Chris Brogan in his three hour talk at the Tools of Change 2009 Conference made several thought provoking statements. Aside from being a very funny guy Chris pointed out the obvious. It is so obvious that it escaped my attention. And if he had to remind everyone in the room of the same fact, it [...]
Using Social Media as a Marketing Strategy
August 17, 2009 by Shoshana Kleiman
Filed under Social Media, social media marketing
“Rising waters raise all ships” – using free Social Media outlets as a marketing strategy.
Open Access and Print on Demand Model
May 31, 2009 by Shoshana Kleiman
Filed under Open Access, Print On Demand
At the beginning of 2009 I worked for a technical writing company. We, the staff, started a blog ostensibly to tell the world about technical writing. Each contributor added entries about topics that tickled their fancy. I stumbled on the Open Source philosophy in my search for inspiration. At that time I dipped my toe [...]
